Still in the works, I will complete the project creation process as soon as possible.

Revamp the Sangfor Website

Revamp the Sangfor Website

Revamp the Sangfor Website

About The Company

About The Company

Sangfor is a leading global technology company focused on cybersecurity, IT infrastructure and cloud computing solutions. Founded in 2000, Sangfor is headquartered in Shenzhen, China, and has grown rapidly to reach more than 230,000 customers in 160 countries.

Sangfor is a leading global technology company focused on cybersecurity, IT infrastructure and cloud computing solutions. Founded in 2000, Sangfor is headquartered in Shenzhen, China, and has grown rapidly to reach more than 230,000 customers in 160 countries.

My Role

UX Designer

UX Designer

Year

2021-2022

2021-2022

Tools Usage

Figma

Figma

01

01

Creative Team

Creative Team

We are a creative team consisting of a creative lead, UX Designer and UI Designer responsible for creating great user experiences. We work together to understand user and business needs, then design and build interfaces that are intuitive, engaging, and easy to use.

We are a creative team consisting of a creative lead, UX Designer and UI Designer responsible for creating great user experiences. We work together to understand user and business needs, then design and build interfaces that are intuitive, engaging, and easy to use.

Monica Chatlin

Creative lead

Monica Chatlin

Creative lead

Monica Chatlin

Creative lead

Agni Fauzan

UX Designer

Agni Fauzan

UX Designer

Agni Fauzan

UX Designer

Dhamapala Febrianto

UX Designer

Dhamapala Febrianto

UX Designer

Dhamapala Febrianto

UX Designer

Joashua Aditiya

UI Designer

Joashua Aditiya

UI Designer

Joashua Aditiya

UI Designer

Rizky Amelinda

UI Designer

Rizky Amelinda

UI Designer

Rizky Amelinda

UI Designer

02

02

Objective Project

Objective Project

Improvements to the Sangfor website aim to improve the user experience and user interface, making the information architecture simple and clear with a design that complies with the Web Content Accessibility Guidelines (WCAG). The goal is to transform the Sangfor website into a platform that is visually appealing, intuitive and easy to access for users.

Improvements to the Sangfor website aim to improve the user experience and user interface, making the information architecture simple and clear with a design that complies with the Web Content Accessibility Guidelines (WCAG). The goal is to transform the Sangfor website into a platform that is visually appealing, intuitive and easy to access for users.

03

03

Problem Statement

Problem Statement

Sangfor's current website has a complex user experience and inconsistent user interface. The information architecture is unclear and difficult to navigate. Additionally, this website may not comply with the Web Content Accessibility Guidelines (WCAG), potentially excluding users with disabilities.

This lack of clarity and accessibility prevents users from easily finding the information they need and can negatively impact Sangfor's brand image.

Sangfor's current website has a complex user experience and inconsistent user interface. The information architecture is unclear and difficult to navigate. Additionally, this website may not comply with the Web Content Accessibility Guidelines (WCAG), potentially excluding users with disabilities.

This lack of clarity and accessibility prevents users from easily finding the information they need and can negatively impact Sangfor's brand image.

04

04

Design Process

Design Process

A design-thinking approach to bring creative solutions to the table. Here's how the discover, define, develop, deliver framework can be adapted for this specific context:

A design-thinking approach to bring creative solutions to the table. Here's how the discover, define, develop, deliver framework can be adapted for this specific context:

Discover

Discover

This initial stage focuses on understanding the situation. You'll gather information through research, identify the core problem and explore different perspectives.

This initial stage focuses on understanding the situation. You'll gather information through research, identify the core problem and explore different perspectives.

Discovery

Discovery

During the initial phase of the project, our team conducted extensive research to understand the target audience, user needs, and project requirements. We conducted analyzed competitors, and gathered insights to inform our design decisions.

During the initial phase of the project, our team conducted extensive research to understand the target audience, user needs, and project requirements. We conducted analyzed competitors, and gathered insights to inform our design decisions.

User Findings

User Findings

Navigation and User Experience :

  • Complex Navigation : Users found the current website navigation cumbersome and not intuitive, leading to difficulties in finding relevant information quickly.

  • Inconsistent Design : Inconsistent visual elements and a lack of a unified design language detract from the overall user experience.

  • Mobile Responsiveness : The website's performance on mobile devices is suboptimal, with issues such as slow loading times and poor layout adaptation.


Content Accessibility :

  • Technical Jargon: The content is often filled with technical jargon that can be overwhelming for non-technical users, making it difficult to understand the value propositions of Sangfor's products and services.

  • Search Functionality: The search function on the website is not as effective, leading users to struggle to find specific documents or resources quickly.

  • Language Support: Limited language options restrict the accessibility for a global audience, particularly non-English speaking users.

Performance and Speed:

  • Loading Times: Users report slow loading times, particularly on pages with heavy graphics or multiple embedded resources.

  • Technical Issues: Occasional technical glitches, such as broken links and non-functional forms, frustrate users and hinder their experience.


Navigation and User Experience :

  • Complex Navigation : Users found the current website navigation cumbersome and not intuitive, leading to difficulties in finding relevant information quickly.

  • Inconsistent Design : Inconsistent visual elements and a lack of a unified design language detract from the overall user experience.

  • Mobile Responsiveness : The website's performance on mobile devices is suboptimal, with issues such as slow loading times and poor layout adaptation.


Content Accessibility :

  • Technical Jargon: The content is often filled with technical jargon that can be overwhelming for non-technical users, making it difficult to understand the value propositions of Sangfor's products and services.

  • Search Functionality: The search function on the website is not as effective, leading users to struggle to find specific documents or resources quickly.

  • Language Support: Limited language options restrict the accessibility for a global audience, particularly non-English speaking users.

Performance and Speed:

  • Loading Times: Users report slow loading times, particularly on pages with heavy graphics or multiple embedded resources.

  • Technical Issues: Occasional technical glitches, such as broken links and non-functional forms, frustrate users and hinder their experience.


Business Findings

Business Findings

Brand Preception :

  • Outdated Design : The website's outdated design impacts the brand's perception, making it appear less innovative compared to competitors with modern, sleek websites.

  • Brand Messaging : Inconsistent messaging across different sections of the website dilutes the brand's core value proposition and unique selling points.


SEO and Online Visibility :

  • SEO Optomization : Poor SEO practices have led to lower search engine rankings, reducing organic traffic and visibility.

  • Content Strategy : The lack of a coherent content strategy affects the website's ability to attract and retain visitors through valuable and regularly updated content.


Brand Preception :

  • Outdated Design : The website's outdated design impacts the brand's perception, making it appear less innovative compared to competitors with modern, sleek websites.

  • Brand Messaging : Inconsistent messaging across different sections of the website dilutes the brand's core value proposition and unique selling points.


SEO and Online Visibility :

  • SEO Optomization : Poor SEO practices have led to lower search engine rankings, reducing organic traffic and visibility.

  • Content Strategy : The lack of a coherent content strategy affects the website's ability to attract and retain visitors through valuable and regularly updated content.


Define

Define

It's time to define the problem or opportunity more clearly. Here, you'll synthesize the information gathered, analyze the data, and clearly define the specific challenge

It's time to define the problem or opportunity more clearly. Here, you'll synthesize the information gathered, analyze the data, and clearly define the specific challenge

User Persona

User Persona

During the initial phase of the project, our team conducted extensive research to understand the target audience, user needs, and project requirements. We conducted analyzed competitors, and gathered insights to inform our design decisions.

During the initial phase of the project, our team conducted extensive research to understand the target audience, user needs, and project requirements. We conducted analyzed competitors, and gathered insights to inform our design decisions.

Name

Riana

Age

32 Years

Occupation

IT Security Specialist

Background

Riana has a bachelor’s degree in cyber security and has worked for six years in the techbnology industry, As an IT Security Specialist, he is responsible for identification, risk assesment and protection of comoany data security

Goals

  • Design Consistency

  • Clear Information Architecture

  • Detailed Product Information

  • Support Resources

Frustation

  • Complex Navigation

  • Insufficient Product Details

  • Lack of Immediate Support

  • Difficulty integration of new security systems

How Might We

How Might We

To develop existing problems, it is necessary to ask questions so that the resolution of existing problems is more focused and clear. Here are 3 questions that must be answered in process design.


  • How Might We improve the website's navigation to be more intuitive and user-friendly, allowing users to find the information they need quickly and easily?

  • How Might We make Sangfor's content clear, concise and easy to understand for a global audience, even for non-technical user and those who don't speak english?

  • HMW optimize the website's performance to ensure fast loading times, minimize technical glitches, and create a seamless user experience across all devices?

To develop existing problems, it is necessary to ask questions so that the resolution of existing problems is more focused and clear. Here are 3 questions that must be answered in process design.


  • How Might We improve the website's navigation to be more intuitive and user-friendly, allowing users to find the information they need quickly and easily?

  • How Might We make Sangfor's content clear, concise and easy to understand for a global audience, even for non-technical user and those who don't speak english?

  • HMW optimize the website's performance to ensure fast loading times, minimize technical glitches, and create a seamless user experience across all devices?

Develope

Develope

At this stage creativity takes center stage. With a well-defined problem, you'll brainstorm and develop potential solutions.

At this stage creativity takes center stage. With a well-defined problem, you'll brainstorm and develop potential solutions.

Sitemap

Sitemap

Based on the research findings and the concept template wireframe, we have created a sitemap to visualize the structure of the website or application. This will help organize the information architecture and ensure a seamless user experience.

Based on the research findings and the concept template wireframe, we have created a sitemap to visualize the structure of the website or application. This will help organize the information architecture and ensure a seamless user experience.

  • Analyze the current Sangfor website and list templates to use as a benchmark when creating a sitemap

  • Determining the level on the sitemap and creating a sitemap on the whimsicall application

  • Discussion with the internal team to discuss the final sitemap

  • Revision of feedback from client & sitemap successfully created

  • Analyze the current Sangfor website and list templates to use as a benchmark when creating a sitemap

  • Determining the level on the sitemap and creating a sitemap on the whimsicall application

  • Discussion with the internal team to discuss the final sitemap

  • Revision of feedback from client & sitemap successfully created

Template Wireframe

Template Wireframe

First, we put together a wireframe template in Excel to shorten the timeline and make it easier for the technical team when building the project. we made the concept template wireframe from 130+ pages to 32+ Pages making it easier for my team when building the project.

First, we put together a wireframe template in Excel to shorten the timeline and make it easier for the technical team when building the project. we made the concept template wireframe from 130+ pages to 32+ Pages making it easier for my team when building the project.

  • Discussion with the internal team (PM, BA, Tech, Creative) to discuss the page that will be designed

  • Breakdown of all Sangfor pages that will be designed

  • Group Sangfor pages based on levels in the sitemap and analyze similar layouts on each page

  • Discussion with all project teams to discuss the final list template

  • Create documentation in the Excel application

  • Discussion with the internal team (PM, BA, Tech, Creative) to discuss the page that will be designed

  • Breakdown of all Sangfor pages that will be designed

  • Group Sangfor pages based on levels in the sitemap and analyze similar layouts on each page

  • Discussion with all project teams to discuss the final list template

  • Create documentation in the Excel application

Wireframe

Wireframe

Then, we create a wireframe based on the sitemap, we have to create a page that can be reused for other pages because we created a wireframe concept template

Then, we create a wireframe based on the sitemap, we have to create a page that can be reused for other pages because we created a wireframe concept template

  • Identify key functionality and layout requirements for each screen

  • Sketch out rough wireframe designs using a figma tools

  • Iterate and refine wireframes based on feedback

  • Collaborate with UI designers to ensure wireframes align with visual design principles

  • Identify key functionality and layout requirements for each screen

  • Sketch out rough wireframe designs using a figma tools

  • Iterate and refine wireframes based on feedback

  • Collaborate with UI designers to ensure wireframes align with visual design principles

Template1

LANDINGPAGE 1

Cyber Security

Cloud & Infrastructure

Support

Template 2

LANDINGPAGE 2

Product

Solution

Services

Innovation

Industries

Services Overview

Services Policy

Support resources

Template 3

PRODUCT DETAIL

IAG - Internet Access Gateway

NGAF - Next Generation Firewall

Endpoint Security

Cyber Command - NDR Platform

Platform X

Sangfor Access

Hyper Converged Infrastructure

Sangfor Clud Platform

Virtual Desktop Infrasturcture

WAN Optimization

Sangfor Intelligence Edge Router

Template 4

SERVICE DETAIL

Incident Response

Secirity Assesment

TIARA

Manage Cloud Services

⚠️

Examples of some wireframe templates when creating a Sangfor website, I can't show all the wireframes because they belong to the company

Examples of some wireframe templates when creating a Sangfor website, I can't show all the wireframes because they belong to the company

Deliver

The final stage focuses on implementing the selected solution. This involves refining selected concepts, testing and iterating based on feedback.

The final stage focuses on implementing the selected solution. This involves refining selected concepts, testing and iterating based on feedback.

High Fidelity

High Fidelity

Creating a high-fidelity user interface for a website like Sangfor involves several detailed steps, from conceptualization to implementation. Here's a breakdown of the process with a focus on mood boards, colors, typography, and asset creation:

Creating a high-fidelity user interface for a website like Sangfor involves several detailed steps, from conceptualization to implementation. Here's a breakdown of the process with a focus on mood boards, colors, typography, and asset creation:

  1. Creating a Moodboard

  • Gather Inspiration: Gather visual materials from various sources such as design website and competitors sites

  • Determine Theme : Identify a general theme and style aligns with sangfor's brand and goals

  1. Creating a Moodboard

  • Gather Inspiration: Gather visual materials from various sources such as design website and competitors sites

  • Determine Theme : Identify a general theme and style aligns with sangfor's brand and goals

  1. Color scheme

  • Brand Colors: Start with existing brand colors to ensure consistency.

  • Color Psychology: the psychological impact of colors and how they align with brand messages. the color blue often represents trust and security, which is relevant for technology companies like Sangfor.

  • Color Palette: Create a color palette that includes primary, secondary, and accent colors.

  1. Color scheme

  • Brand Colors: Start with existing brand colors to ensure consistency.

  • Color Psychology: the psychological impact of colors and how they align with brand messages. the color blue often represents trust and security, which is relevant for technology companies like Sangfor.

  • Color Palette: Create a color palette that includes primary, secondary, and accent colors.

  1. Typography

  • Font Selection: Choose a font that reflects the brand personality. For Sangfor we chose the red hat display font, this font is suitable for technology companies like Sangfor

  • Font Installation: Choose a complementary font for the title, subtitle and body text to simplify the text hierarchy in the design.

  1. Typography

  • Font Selection: Choose a font that reflects the brand personality. For Sangfor we chose the red hat display font, this font is suitable for technology companies like Sangfor

  • Font Installation: Choose a complementary font for the title, subtitle and body text to simplify the text hierarchy in the design.

⚠️

Examples of some user interfaces when creating a Sangfor website, I can't show all the user interface because they belong to the company

Examples of some user interfaces when creating a Sangfor website, I can't show all the user interface because they belong to the company

05

05

Final Solution

Final Solution

Sangfor's website design process has gone through a series of structured and organized steps, ensuring every aspect of the design is carefully thought out and implemented well. From initial discovery to final delivery, our focus is always on creating a website that is not only functional and aesthetic but also provides the best experience for the user. With this launch, we are confident that the Sangfor website will be an effective tool in supporting business goals and increasing user satisfaction.


There are several processes that we cannot convey in this case study, we only convey the big picture, thank you to everyone involved in this project. Our hard work and collaboration has produced an extraordinary work.

Sangfor's website design process has gone through a series of structured and organized steps, ensuring every aspect of the design is carefully thought out and implemented well. From initial discovery to final delivery, our focus is always on creating a website that is not only functional and aesthetic but also provides the best experience for the user. With this launch, we are confident that the Sangfor website will be an effective tool in supporting business goals and increasing user satisfaction.


There are several processes that we cannot convey in this case study, we only convey the big picture, thank you to everyone involved in this project. Our hard work and collaboration has produced an extraordinary work.

EST. 2024

JAKARTA, INDONESIA

CRAFTING THE FUTURE OF

PRODUCT DESIGN

CRAFTING THE FUTURE OF

PRODUCT DESIGN

EST. 2024

JAKARTA, INDONESIA

CRAFTING THE FUTURE OF

PRODUCT DESIGN